the social media inspired world of luxury

This post is mostly about Louis Vuitton … and how super easy it is to get sucked ALL THE WAY in. Instagram and YouTube are mostly the culprits that reel me in. One day I stumbled upon videos on YouTube of people showing off their collections (a cool way to refer to someone’s stash of designer pieces), what’s in my bag videos (what they carry on a daily basis), un-boxings (new product reveals), reviews (what they like  and don’t like ) and finally wear & tear videos (how a handbag is holding up after 1 year, etc.) Oh … you didn’t know? This is entirely a thing! I even made a couple of videos of my own (#WIMB Gucci Soho Disco, #Bag Swap … peep the actual view count from my videos… 👀).

There are hundreds of channels on YouTube (like tv stations) devoted to luxury goods. There’s one particular YouTuber, Minks4All, who produces a weekly Q&A answering all kinds of questions from users…  It’s a coordinated production! She talks about price increases, bag trends, compares bags across designers, all kinds of stuff (I watch it EVERY WEEK… she was 880k subscribers). BTW, one other term I learned watching YouTube is Small Leather Goods (SLG’s) – those are all the designer items that are not handbags (wallets, coin purses, makeup bags, key holders, etc.). And at Holiday time, you can almost always find shopping guides, like from the YouTuber Tracy Hensel. She will do about 3 videos in varying price points. JUST BEWARE OF CORPORATE SPONSORSHIPS… IF YOU LEARN SOMEONE OVER TIME AND THEY ALL OF A SUDDEN START RECOMMENDING RANDOM PRODUCTS, YOU’LL KNOW ITS PAID AND TO #IGNORE IT.

Top luxury designers are Louis Vuitton, Chanel, Gucci, Dior.

Then there’s Instagram… where one hashtag can change your life! Thinking about getting a certain bag? You can search for it and see how others are styling or wearing it, like the hashtag #lvneverfullmm for Louis Vuitton’s most popular popular tote, the Neverfull. This is how I ended up with my diaper bag, using the hashtag #totesavvy. Using social media platforms to RESEARCH before you BUY is a MUST! Long gone are they days of solely using stock photos from corporate websites to make purchasing decisions.

 

I must admit that I used to watch those videos and wonder how in the world they ended up with such large collections (so many pieces)! … until I realized that I had quite a large collection myself. The answer is either you’re rich … or it was developed over TIME (6 months to a couple of years). I’m actually thinking of posting a collection video myself 💁🏽‍♀️ 👛 (stay tuned to my YouTube Channel just in case something pops up). #pursequeen

Before I end this post, here is the complete list of YouTubers I follow: JerushaCouture (the OG), HappyStylishMommy, 408california408, Kristina BralyLuxMommy, LuxPurseLove, Just Jennifer, HaveLouisWillTravel You can find them all on Instagram as well.

Parking Lot Price Switch

I saw this story online this morning and was shocked; but, not surprised! Here’s the crux: “If you allow Target to track your phone location, the app will switch certain prices from online to in-store.” (kare11) Watch the sneakiness in action below (16 seconds) then come back for tips on how to stop this from happening.

Think of the switching point like an invisible dog fence. Once you cross it (and enter Target’s vicinity) the price shown for a particular item (even if you Google it in store); will automatically adjust to the higher “in store” price. In some cases the prices per item can be DRASTIC $100+).

KARE 11 did an experiment to see if all of this is true. They looked at 10 different products and compared the prices offered on the Target app when they were away from the store and prices on the app when they entered the store. Between all 10 of the items, it would have saved them $262 to purchase these items from the back of the parking lot as opposed to purchasing them while in the store. $262! One of the products they looked at, a Dyson vacuum, jumped $148 after entering the store.

How to stop this from happening? Turn off Target’s ability to track your location. If you’re an iPhone user, go to Settings ==> Privacy ==> Location Services ==> Target (set this value to Never). While you’re at it, turn everything else you don’t need off as well. Sure, it can be convenient to find the nearest store, etc. but as we can see with this story, these features may come at an expense. If you’ve purchased any large items from Target lately, take advantage of their price match policy (14 days) to see if you can save a few bucks. Best Buy, Macy’s, Best Buy and Wal-Mart’s apps don’t currently do this. Also keep in mind the price difference could be the other way around. If you’re purchasing large items, do your research!!!

Full story below (worth watching!). 

 

 

2017 Favorite Things

My favorite post every year! Enjoy the spectacular items mentioned below for yourself, sister, mother, girlfriend, wife or BFF! As always I only recommend things I absolutely love and have purchased with my own coins! Prices range from $12 to $400+. (See also 2016, 2015, 20142013)

Bath & Body: All things L’Occitane! I am IN LOVE with this company and on my next international trip I will be making a serious extra effort to visit one their SPA’s. I personally use two of their scents: Shea Butter Body and Hand Cream – I keep one in my car, at work, in my handbag and on my nightstand. I also use the Almond line: Shower oil, Supple skin oil and Milk Concentrate. LOVE!!! LOVE!!! LOVE!!! 😍

Accessories: I found a couple of wonderful scarves (Gucci, Banana Republic), a black card holder (Saint Laurent), a black Apple watch band (Casetify) and a gold sparkly pen (Swarovoski).

Skincare and Makeup: These two categories deserve a post all by themselves (stay tuned…) because I WENT IT! For the purpose of this post – gift ideas- I will just mention a fancy compact mirror (Chanel), lipstick (Saint Laurent) and Lila Eyeshadow Palette (Natasha Denona).

Are you still with me? Good! Because this is year FIVE (5) of Bri’s favorite things I am going to do a giveaway!!! The gift will be a Shea Butter hand cream – my absolute favorite!!! To enter, send me an email and tell me your favorite item from this year’s FAVORITE THINGS. The winner will be notified via email on Christmas Day! Good luck!!!!

Meaningful Holidays

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stopToday’s post is really a #repost from one of my favorite Podcasts, The Minimalists. I’ve talked about minimalism before, the theme being, “To Live a Meaningful Life of Less“. Or the intentional use of your resources (time, talent, attention), being deliberate with it. You decide what “less” means, for you. Your less looks different from my less. In this particular episode, Joshua & Ryan (the authors) talk about creating a meaningful holiday season. What does a meaningful holiday season look like for you??! I encourage you think about, then CREATE that!

12/15 update: Minimalism documentary is now available on Netflix!

As I listened, I answered the questions discussed in the podcast (in gray).

  • How do you get into the holiday spirit with all the everyday challenges of life, as well as the constant bombardment of holiday advertising? Getting into the holidays has never been a challenge for me. This is my FAVORITE time of year, mostly because I like the sparkle of the season. I’m that girl that wants to put her tree up super early. When it comes to advertising, I usually ignore it – that’s a skill. Not just during the holidays but in everyday life. Learn to ignore things that are a waste of your time or provide no value to you. Now, typically, if I see something I think I like/want, I always watch reviews on YouTube or read a blog post – it’s free advice! Or you can buy from Nordstrom and feel confident that you can return it if you change your mind.
  • How do you avoid succumbing to the overconsumption of alcohol amid all the pressures of the holiday season? Again, never really an issue; but, find something you can do to avoid putting yourself in this situation. Don’t hang around people who  you tend to drink around or worry around or think bad thoughts around. For the most part, you control your environment. Pick a new one. Looked at in another way, what do you overconsume? Lately my nmesis has been shopping for beauty products. I live it, breathe it, watch videos about it, read more reviews, etc. all day. Unless I find an alternative “thing to do.” I got out of this expensive rut by starting a new series on Netflix, Narcos. It’s sssooo very good and takes my mind off of my current short-term obsession with beauty products and skin care. So, the answer  for me was to find something else to do that’s just as fun!

narcos

  • How do you discuss with your family that you want to replace holiday traditions that no longer add value to your family’s holiday season? This one is golden because this year my family is doing just that! I/We have been talking about taking a trip during the holidays instead of giving gifts for YEARS (so there was a very LONG warming up period). This year I decided to reduce one of the barriers for my family and also suggested we only buy gifts for kids (no adults). We discussed, they semi-bought in and then I began to build excitement around the alternative. Once your family buys in, then YOU can do the work to CREATE the experience that provides more value.

I encourage you to listen to the episode and answer these questions for yourself as well. Really think about what a #meaningfulholiday looks like for you and what adds value to your life. Own it and go after it.  #HappyHoildays

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Amazon Go

The future of shopping, according to Amazon, includes no lines, no waiting and no cashiers. For the past 4 years, the company has been working on technology that will allow customers to walk into a store, grab what they want and simply walk out – no checkout required. Amazon’s version of this tech-enabled brick-and-morter store, Amazon Go.

How does Amazon Go work?

Our checkout-free shopping experience is made possible by the same types of technologies used in self-driving cars: computer vision, sensor fusion, and deep learning. Our Just Walk Out technology automatically detects when products are taken from or returned to the shelves and keeps track of them in a virtual cart. When you’re done shopping, you can just leave the store. Shortly after, we’ll charge your Amazon account and send you a receipt.

All you need to shop at an Amazon Go store is an Amazon account and the free Amazon Go app on your smartphone. Employee’s at Amazon’s Seattle headquarters are testing out the first store as we speak. It will open publicly to consumers in early 2017.

Take a look below.

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